The_Winner_Effect:_How_Power_Affects_Your_Brain_By_Ian_Robertson
The_Winner_Effect:_How_Power_Affects_Your_Brain_By_Ian_Robertson
The_Winner_Effect:_How_Power_Affects_Your_Brain_By_Ian_Robertson__undefined__undefined
The Winner Effect: How Power Affects Your Brain By Ian Robertson

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size

12.8 x 2.2 x 19.6 cm

Product Information

Ideal For

General Readers, Fiction Lovers, Mythology & Historical Fiction Readers, Indian Mythology Enthusiasts, Young Adults (YA) & Adults, College Students, Competitive Exam Aspirants (General Reading / Culture), Gift Purpose (Books Gift Set), Spiritual & Philosophy Interest Readers, Library / Book Collection Buyers


Country Of Origin

India


About Author

Ian H. Robertson (Born 1951) Is A Scottish Neuroscientist, Clinical Psychologist, And Author Known For His Research On The Human Brain, Attention, And Behavior. He Is A Professor Of Psychology At Trinity College Dublin And A Founding Director Of The Trinity College Institute Of Neuroscience.


Author Name

Ian Robertson


Genre

Health, Family & Personal Development


No Of Pages

320


Publisher

Books Kingdom

Product Description


  • Premium Quality: The Winner Effect is a paperback edition of 320 pages published under the Books Kingdom brand, originating from India.

  • Product Design: The book explores the 'winner effect', a term used in biology to describe how an animal that has won a few fights against weak opponents is much more likely to win later bouts against stronger contenders.

  • User Experience: As Ian Robertson reveals, it applies to humans, too - success changes the chemistry of the brain, making you more focused, smarter, more confident and more aggressive, and the more you win, the more you will go on to win.

  • Versatile Occasion: But the downside is that winning can become physically addictive.

  • Lifestyle Essential: By understanding what the mental and physical changes are that take place in the brain of a 'winner', how they happen, and why they affect some people more than others, Robertson explains what makes a winner or a loser.